Seiko this week unveiled the new Seiko 5 Sports from the CUSTOM WATCH BEATMAKER campaign. This campaign ran from October 2020 to January 2021 in which participants were able to create an original Seiko 5 Sports watch by choosing and combining 5 watch parts defined on the website and voting for their favorite. There were 48,000 designs that went to votes and from the 16 million voters, the winning design received about 8.5 million votes.
The winning design features a gold dial and a “Pepsi” bezel in shades of red and blue as its main features. The watch will go on sale in August as a limited edition of 2,021 pieces in a selection of Seiko boutiques, for a recommended price of €290.
More information at www.seikowatches.com.
Model: Seiko 5 Sports CUSTOM WATCH BEATMAKER 2021 Limited Edition
Case Material: Stainless steel
Case Dimensions: 42.5 mm diameter, 13.4 mm thickness
Case Back: See-through
Water Resistance: 100 Meters
Strap: Stainless steel bracelet
Functions: Hours, minutes, seconds, day-date, dive bezel
Frequency: 21,600 Vph
Power Reserve: 41 Hours
Price: € 290
Availability: August 2021
Limited Edition: Yes, 2,021 pieces