Favre Leuba Introduces The Chief Date In Striking Royal Purple
Favre Leuba taps into its rich legacy once again, this time with a bold splash of color. The new Chief Date Royal Purple is not just a timepiece—it’s a confident statement. Part of the brand’s Chief collection, the watch fuses retro charm with contemporary flair, built around the hallmark cushion-shaped case that harks back to the 1970s.
This latest iteration brings a regal twist to the classic form, pairing Favre Leuba’s reputation for durable Swiss engineering with a dial that’s as eye-catching as it is elegant. It’s a timepiece for those who appreciate heritage—without blending into the past.
A rich Royal Purple sunray dial, adding a vivid touch to the familiar form factor. The 40 mm stainless steel case maintains the distinctive cushion profile, with brushed and polished finishing that emphasizes its architectural structure. At just under 11 mm thick, the case offers a balanced profile that works well both casually and in more formal settings. Water resistance is rated to 100 meters, aided by a screw-down crown and a solid case build.
The dial is where the Chief Date Royal Purple stands apart. A complex sunburst texture interacts with light, highlighting the engraved hourglass motif that defines the collection. The applied indices are faceted and paired with rhodium-plated hands, all filled with Super-LumiNova C1 X1 for clear visibility in low-light conditions. A discreet date display at 3 o’clock enhances everyday usability while preserving dial symmetry.
Inside, the watch houses the automatic FLD03 movement, developed in partnership with La Joux-Perret. Beating at 4Hz (28,800 vph) and offering a 68-hour power reserve, this calibre is engineered for reliability and precision. Visible through a sapphire crystal caseback, the movement features Geneva stripes, colimaçonnage finishing, and a skeletonized rotor with sunray brushing and blued screws—adding a refined touch for mechanical enthusiasts.
Favre Leuba offers two strap options for this model: an integrated stainless steel bracelet with polished and brushed links for a seamless fit, and a durable FKM rubber strap in matching purple, ideal for more active settings. Both configurations are equipped with a secure folding clasp.
The Chief Date Royal Purple is priced at € 2,775 with the stainless steel bracelet, or € 2,675 when paired with the rubber strap. It’s a compelling option for those looking to combine vintage cues with bold color and modern movement technology.
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General Specifications:
Brand: Favre Leuba
Model: Chief Date Royal Purple
Reference: 00.20102.102.07.200 (on a steel bracelet), 00.20102.102.07.307 (on a rubber strap)
Dial: Royal Purple with the engraved hourglass motif
Lume: Super-LumiNova C1 X1
Case Material: Stainless steel
Case Dimensions: 40 mm Diameter, 10.81 mm thickness
Crystal: Sapphire Glass
Case Back: Sapphire Glass
Water Resistance: 100 Meters
Strap: Stainless steel bracelet with a folding clasp, KM purple rubber strap with a steel pin buckle
Calibre: FLD03
Functions: Hours, minutes, seconds, date
Winding: Automatic
Frequency: 4 Hz (28,800 Vph)
Jewels: 24
Power Reserve: 68 Hours
Price: € 2,675 (on a rubber strap), € 2,775 (on a steel bracelet)
Limited Edition: No
